In our efforts to achieve sustainability, we also look beyond our own brewery. We take the entire chain into account: from growing the barley to packaging, distribution, sale, and consumption of our beers. By cooperating closely with our partners and suppliers, we make every part of the chain as sustainable as possible. We adhere to a strict supplier policy. The code of conduct requires suppliers to satisfy all relevant national environmental legislation and to conduct business in an environmentally friendly manner. Acting ethically and transparency are a crucial part of that.
As part of Asahi, Grolsch can use the internationally available knowledge and expertise. This helps us exploit opportunities, create economies of scale and avoid double costs. We share our local "best practices" and successes in innovation, marketing, technical standards and training.